Her agent is Ben Lashes, a talent manager in Los Angeles who specializes in Internet cats. You read that correctly. The Wall Street Journal describes him thusly:
When an ironic photograph of a feline becomes Internet famous, Mr. Lashes contacts the pet owner and offers to help strategize ways to prolong, protect and monetize. He says he operates with this question in mind: "What would Walt Disney do if he created Mickey Mouse and it went viral on YouTube?"Lashes became Grumpy Cat's agent last October.
To be clear, Grumpy Cat is really a feline named Tardar Sauce. When Bryan Bundesen, 34, a cable technician from Galion, Ohio, visited his sister Tabatha in Arizona, he snapped a photo of Tardar Sauce (Tabatha Bundesen's daughter thought the cat's fur was the color of tartar sauce, but misspelled it). After the picture on the website Reddit, it went viral, with people turning it into a meme.
Captions ranged from "I thought I could not be more disappointed…you proved me wrong," to "There are two kinds of people in this world ... and I don't like them."
In terms of the movie, Broken Road Productions has optioned the rights to make a film based on Grumpy Cat's personality. In the film, Grumpy Cat will speak, sort of like the cat in the 2004 live action "Garfield" film.
The film is just one of Grumpy Cat's business ventures. In March, she appeared on "Good Morning America," on the Friskies game show, "Will Kitty Play With It?" That same month, She also appeared at the annual South by Southwest Interactive conference (SXSW) in Austin, Texas. There, fans queued to take photos with the famously annoyed feline.
Grumpy Cat also has a forthcoming book, "Grumpy Cat: A Grumpy Book: Disgruntled Tips and Activities Designed to Put a Frown on Your Face," a 2014 calendar and T-shirts for sale.
Grumpy Cat isn't exactly ecstatic over the movie deal. "She hates movies," said Lashes.